 |
| |
 |
How to choose the right web designer for web development
|
By Thomson Chemmanoor |
|
|
So you plan to create a web site for your product to be placed on the internet? You need a professional web designer to make your site look professional, meet search engine submission criteria and to function properly. So be careful while choosing the right web designer, as there are thousands of web designers for you to choose from for web designing. You have to choose wisely lest you choose a web designer who is a quack, and does not meet your standard!
The keys for choosing the right designer are education, skill and talent. First and foremost, make sure that the web designer is a person who has some sort of formal education from either online classes, a certification program at a local college or through self-study.
|
They should at least have a minimum knowledge of HTML and JavaScript. Remember that there is more to web designing than just pasting clip art onto a page. So the potential designer should not only be educated, but also have continuous education in learning the latest software program and ever-changing technology. Okay, now you have found out that the web designer is educated. But education alone is not enough. They have to have talent and a spark of creativity to design those necessary web pages for you. To get an idea of his creativity, you could browse through his \portfolio and see if his designs are pleasing to look at. The main thing he should know is to coordinate colors to represent perceptions and emotions and to have the capacity of inserting graphics into a web page to give greater meaning to the copy without overdoing it. And actually, the good designer has the ability to create fresh and interesting graphics from scratch without relying on over-used clip art and other people’s designs.
|
|
The next factor to take into consideration when choosing the web designer is his experience in web designing. Find out how much of web designing he has put into himself, whether his previous clients were happy with his work, and if he had a habit of answering e-mails promptly. The point of answering emails may seem simple, but there are many web designers that fail at this level of returning calls and emails to prospective clients who thus lose their faith in him! Then find out if they were happy with the traffic he had created to their web site. The potential web designer should have the capacity of optimizing your website for placement. If required, a search engine specialist could also be called in to help with the delicate balancing of keywords and meta tags to make your website get high rankings with the engines. This is all with the intention of making your website get the most traffic possible! Remember that the designer is not a copywriter. He should know that since text is an important aspect of a website, it is wiser to bring in a professional to write the copy of the site. To get all your ideas on paper, the most important trait that the web designer should have is an ear to listen to your thoughts and ideas on the presentation of the site, and to also offer explanations as to why a certain idea may or may not work.
|
|
Another point to consider when choosing the right web designer is to find out how business and marketing minded he is. This is because the more business and marketing minded he is, the more knowledge he will have to develop your website accordingly. Make sure that the web designer gives you a detailed quote for the creation of your website and a solid price estimate. Beware of the web designer using the word ‘about’ while giving his quote; as you may end up paying lots more than the original amount fixed upon. Before you sign on the contract or check, see that you get a specific quote with a detailed list of the costs and what is and what is not included in the contract. The web designer may temporarily use his email address to be notified till accounts are active and to be notified of the permission to proceed. However, nothing beyond this limitation; make sure that all accounts that are related with the set up and maintenance of website are registered with your name and contact information once accounts are active. A good web designer has to agree to provide all the user names and passwords established for the set up and maintenance of your website like domain name, shopping cart software and payment gateways. Without these, it is impossible for the new web designer to continue work on your site in the case you decide to discontinue the web designer’s services.
|
|
The fees of web designers differ from one designer to the other. The rule of the thumb is to weigh the designer’s price with the amount of experience and the quality of the website that the designer produces. So to close the topic, it is necessary for you to choose a good web designer with the same care and tact you would use to choose a building contractor for your dream home. Check on the professionalism of the web designer as the professionalism of your website is a factor determining the breaking or the making of the success of your website.
|
|
|
|
|
|
|
 |