One of the biggest goals for many bloggers is to write a post that hits the front page of Digg. Unfortunately, most bloggers will never sniff the front page of Digg, and in fact, they’ll never even get close to that level of success.

The truth is hitting the front page of Digg is pretty hard. Not only does it take quality content, but it also takes a lot of luck. Since you can’t control the luck factor, let’s talk about things you can control—the
content.

How can you make your content more Digg-able?

Here are 7 simple tips you can use.

1. Start with a good headline — A boring headline will instantly kill your chances of Digg success. Remember, the headline is the thing Diggers see when your post is submitted and listed. The headline alone is what determines if a Digg user will click on your post and up-vote it. The headline needs to be catchy, clear, clever, and compelling.

2. Make it pleasing to the eye — Sure, the post needs to be written well, but it also has to look pleasing to the eyes. Diggers tend to really favor posts that have good images and videos mixed in. Also, make sure you format your post with nice headings throughout as it helps the post look a little better.

3. Keep it easy to scan — If your post is a huge block of text, no one is going to Digg it. Online users get overwhelmed by big passages of text, because they tend to scan content rather than read it word for word. With that in mind, you need to make your copy easier to scan by using short paragraphs, bullet lists, numbered lists, and bold headings throughout.

4. Get rid of the text ads — Digg users don’t like blogs that are blatant advertisements. It’s all about content first, and your ads shouldn’t interfere with that. So, if your blog is full of those contextual AdSense ads, you’re really limiting your chances of Digg success. The ads just look unprofessional and spammy.

5. Do something different — “Me too” content doesn’t tend to hit the front page of Digg. Why should someone get excited about voting for content they’ve seen a million times before? You have to be different. Talk about things that no one else has talked about, or cover old topics with a fresh, new, or funny angle.

6. Write with a personality — You can’t bore people into Digging your content. So you have to really let your personality shine through in your writing. Don’t worry about being so formal. Write like you talk, and feel free to be funny or sarcastic.

7. Add Digg buttons to your post — Finally, you need to make your posts as easy to share as possible. By adding social media buttons to your blog, someone can Digg your post with one click on the button, helping you attract a lot more Diggs.

What are some other things you can do to make content more Digg-able?

Thomson Chemmanoor is the Founder and CEO at Digital Labz LLC an Internet Marketing Company that specializes in Website Design and Online marketing services for small business. You can follow him on Twitter. Other posts by Thomson

2 Responses to “7 Ways to Make Your Content More Digg-able”

  1. Amy says:

    Those 7 keys are very true to the success of good bloggers. As a reader, you first go by the headline which draws you in. It’s similar to a storefront window. If you like the outfit on the mannequin then you’re more likely to step inside and see what else they have to offer. Readers “Digg” articles that are engaging and content that is relative to their life. Once hooked on an author’s writing style they’re more likely to check in daily if they feel like they can connect with what the author is writing. Though all bloggers dream of that front page, some of the best blogs sadly go unnoticed every day. With your tips, people have a much better chance of being seen!

  2. geek chic says:

    I totally agree with you on these tips. Thank you so much for sharing.

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